Resources
Evergreen guides to the concepts that come up most often — for founders, operators, and anyone evaluating whether they need a product manager.
These articles aren't trying to be comprehensive textbooks. They're meant to give you just enough to understand the concept, ask better questions, and make better decisions about your product team.
Fractional PM isn't a watered-down version of a full-time hire. It's a different model entirely — and for many companies, a better one. Here's how it works and how to know if it's right for you.
Read the article → 02The titles are often used interchangeably, but they describe genuinely different roles with different scopes, accountabilities, and skill sets. Understanding the distinction helps you hire for what you actually need.
Read the article → 03"MVP" is one of the most misused terms in product. It doesn't mean "the smallest thing we can ship." It means the smallest thing that tests a specific assumption. The difference matters enormously in practice.
Read the article → 04Every product team has more to build than time to build it. Prioritization is how you decide what gets done first — and more importantly, what doesn't get done at all. Here's how to do it without politics winning.
Read the article → 05Products fail when stakeholders are surprised. They succeed when stakeholders feel ownership without having final decision authority. Getting that balance right is one of the hardest things a PM does.
Read the article → 06Standups, sprint planning, retrospectives, reviews. Some teams do all of these and still ship slowly. Others skip most of them and ship fast. Here's what each is actually for and how to run them well.
Read the article →If there's a concept you keep having to explain to your team, your board, or yourself — I'd like to know. These resources are written for the questions people are actually asking.